research + DESIGN continuously develops guides and tools to help clients' understand and strategise development. The resources below can be used to identify and strategise key dependencies.
These ten inter-linking phases demonstrate how research, design, clients, and users are connected. Each phase contains a detailed Project Requirement Specification (PRS) list, which depending on the project, may need to be addressed when strategising broader design implications.
Prior to designing a service or product, an understanding of how a brand is positioned is required. To help with this need, our relative mapping tool can be used to investigate and plot brands.